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Umberto's Light Bulb

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Umberto's Light Bulb

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  • Umberto Pellegrini
  • March 18, 2011 10:00:24 PM
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Satisfaction in win-win relations for value co-creation

Since a lot of time, here I am again... =) ...today I was thinking about innovation and costumers behavior... Did you ever put a lot of energies, passion and time in doing something, and when finished did you ever watched your creation with a lot of love and satisfaction, waiting for someone to give you a feedback and to acclaim you? ...and when you found this "someone", did he/she said you that your creation can be done a "bit better"?Ok, now imagine all the people that is working all day...


Late

I know, I'm late... SORRY!!I had some troubles in these last days, but I'm already working for a new article... and hope to realize an interview (but is tossed-up now)Really I apologize...


Revelations from a movie director: Francesco Giusiani

Francesco Giusiani, born in 1985I'm here with Francesco Giusiani, one of the italian movie directors with most potential at national and international level.I would like to let you know that he promised me he will answer your question/comments in this post. =)First of all I'm going to present him:Born in 1985, in Pisa, he made his first movie when he was 13 years old. His movie has been immediately appreciated from the national scene. He took  the Bachelor and Master degree in "Literature...


2 ways to don't waste assets?

...This is the generating station, the powerbridge, projected by Francesco Colarossi, Giovanna Saracino and Luisa Saracino.2 Days ago I was thinking to what I would like to write here today... and here my idea: 2 ways to capitalize on something already existing. 2 Ways to don't waste assets...The first, founded some months ago on Ninjamarketing is about the bridge abovementioned. The idea was: bridge are ever hit by sun and wind so why don't use them as generating station? I find this an...


Capitalizing on collective creativity and ideas - Crowdsourcing

Do you see this picture (on the left)? ...these are a group of single person... person+person+... = peopleand because of uniqueness of each person, imagine what can come from the addition of each brain, imagine the completeness of infos, experience,... to build on...in "Le fabuleux destin d'Amélie " it's said that there are more synapsis in one brain then atoms all over the universe, probably isn't true (synapsis are made by atoms? ...I don't know, I'm ignorant) but gives the idea of the...


Innovation, creativity and sustainability

Creativity World Forum, November 2010 in Oklahoma City, Oklahoma: creativity is “the driving force behind our greatest ideas, our most comprehensive solutions, and our most profitable enterprises.”Who ever found the courage to say that sustainability cost more (in terms of efforts and money)? ...to follow sustainability give the chances to develop and innovate ourselves, our community and our business.The research "Why Sustainability Is Now The Key Driver Of...


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