What is Paid Placement?
Paid placement is a program in which advertisers' listings are guaranteed to appear on a Results Page when particular Keywords are searched. The ranking of paid placement listings is determined by competitive bidding. Unlike Paid Inclusion listings, paid placement listings are usually displayed separately from Natural Listings and are labeled as advertisements or sponsored links. Google and Yahoo! Search Marketing (formerly Overture) are two of the largest paid placement search networks.
Keywords for Paid Placement:
paid placement, advertisers, search marketing, search engine marketing, sponsored links
Date Approved: Sep 13, 2017
Viewed: 179 x
Last Viewed: Nov 28, 2020
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