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  Is your social strategy effective?

Article Category: Social Media Marketing - Date Added: Sun, 11 Dec 2016

Social media is often hailed as the end-all and be-all for businesses that are trying to interact with consumers on a personal level. It's true that social media has broken down some of the traditional barriers that exist between businesses and their customer bases but that does not mean that all social media content is created equal.

  The 3 Main Reasons Why I Started My Blog

Article Category: Blogging - Date Added: Sun, 11 Dec 2016

Have you ever thought about setting up your own blog? I know I had - off and on for years. And that's not even taking into consideration the constant prodding I got from my friends and family. So after finding the proper motivation (and doing plenty of soul searching), I can proudly say that now I am a blogger. Finally!

  Technology Blogs Are The Wave Of The Future, Try These Ideas

Article Category: Blogging - Date Added: Sun, 11 Dec 2016

Do not make too much use of keywords, ads, images or keywords. Write with a casual, and make sure that your blog posts are easy to read. Make sure your blog on a regular basis. New content on a regular basis is the ones you have. If there is nothing new to read, readers will have no motivation to keep visiting.

  Which is Better? Positive or Negative Content

Article Category: Content Marketing - Date Added: Sun, 11 Dec 2016

What makes you click more? "The Worst Ways You Can Fail at Marketing," or "10 Of the Best Marketing Practices You Should Be Using Today". Ah, the psychology behind good web content.

  Why Cyber Security is Imperative for Your Business

Article Category: Security - Date Added: Sat, 10 Dec 2016

2014 was the year of the hacker. On what seemed like a weekly basis, new reports of corporate security breaches continually held the national spotlight. No company was too big to be affected, and some of the most publicized cases included brands like Target, Michael's, Sony, Kmart, Ashley Madison, Home Depot, and Neiman Marcus.

  How to Boost SEO Rankings Using Headlines and Taglines

Article Category: SEO - Date Added: Fri, 09 Dec 2016

The human attention span continues to decline as technology increasingly becomes like an extra appendage. In 2013 it was recorded by the National Center for Biotechnology Information at the U.S. National Library of Medicine that the attention span of people today is approximately 8 seconds, down from 12 seconds earlier in the decade. This trend means one thing to marketers everywhere; get the point across quickly and effectively or lose potential sales.

  All About SEO Audits: What You Should Know

Article Category: SEO - Date Added: Fri, 09 Dec 2016

Simply put, a SEO audit is a process to evaluate your business website, to ensure it is properly optimized for higher ranking in search engine results. This information can help you make decisions about how to make changes to your website to attract more Internet traffic, leading to more paying customers. A SEO audit should, at a minimum, always be done at the beginning of a new project, and at the beginning of a new quarter. Let's take a look at the essential components of a SEO audit.

  How to Track Your LinkedIn Content Engagements

Article Category: LinkedIn - Date Added: Fri, 09 Dec 2016

LinkedIn is a fantastic place to publish content. In addition to being a highly visible platform, it's also a highly professional one, where people come to gather and share relevant industry news and more. Despite the fact that LinkedIn is so powerful, though, it can be difficult to track, and this commonly leaves people in the lurch when it comes to figuring out who is interacting with their content and who's not.

  4 SEO Tips You Need to Know

Article Category: SE Optimization - Date Added: Thu, 08 Dec 2016

When you're talking SEO with most business owners, the majority think there's a magic bullet that can shoot their business up Google's rankings. Money and expertise tend to be the magic bullet that allows top companies to dominate search rankings, but the absence of such elements from your own armory doesn't mean you can't compete.

  Tips to Boost Your Pinterest Engagement

Article Category: Pinterest - Date Added: Wed, 17 Aug 2016

Right now, Pinterest is the fastest growing social media platform when it comes to user numbers. Compared to Facebook's six percent member growth, Pinterest experienced a huge 57 percent jump in members last year and many sources are projecting that the site will hit 50 million active users by the end of 2016.

  Is Blogging Really Worth It?

Article Category: Blogging - Date Added: Wed, 17 Aug 2016

Is blogging worth it when it comes to building an income online? My answer to that question is Yes, and I will now explain why that is. It is true that it can take some time before seeing any results in form of leads and sign ups to your business through blogging, but blogging is so worth it anyway. A blog is an amazing marketing tool that works for you around the clock, even when you are sleeping. It is a very low investment to start a blog as well.

  Things To Consider When Choosing The Right Blogging Platform

Article Category: Blogging - Date Added: Sun, 17 Apr 2016

Nowadays, blogging is one of the most popular forms of content marketing that allow you to drive more traffic to your site. This will not only help you to attract more customers, but allows you to build trust, brand awareness and sales from it. However, there are so many decisions you have to take before you start blogging.