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SEO Dictionary Word: Landing Page

Home SEO Dictionary Word: Landing Page

SEO Dictionary Word: Landing Page

What is Landing Page?

The landing page is the page on which a visitor 'lands' after clicking a search engine listing, email link, Banner Ad, Cost-Per-Click ad, or other ad/link. The landing page can be a site's homepage, but is usually a page designed to appeal to users who Click-Through a specific ad or link. Landing pages are also used to monitor site traffic and measure an advertising campaign's success. Well-designed landing pages that are relevant to a user's keyword query will improve Conversion Rates and play a critical role in Search Engine Marketing.

Keywords for Landing Page:

landing page, click-through, conversion rates

Landing Page Information

Date Approved: Sep 13, 2017

Viewed: 236 x

Last Viewed: Nov 28, 2020

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