Rich Snippet displays additional data from other pages about the resources being displayed in the search result. In order to work, webmasters must incorporate open standards such as microdata, microformats or RDFa in their web pages.  Google does not guarantee that the use of these open standards will result in rich snippets, but webmasters have the option to contact Google [...] The post Enhance Your Search Engine Listing With Rich Snippets appeared first on Avada...

Rich Snippet displays additional data from other pages about the resources being displayed in the search result. In order to work, webmasters must incorporate open standards such as microdata, microformats or RDFa in their web pages.  Google does not guarantee that the use of these open standards will result in rich snippets, but webmasters have the option to contact Google for its inclusion.

Why use Rich Snippets?

The listing with the Rich Snippet ranked higher than the listing without. Snippets—the few lines of text that appear under every search result—are designed to give users a sense for what’s on the page and why it’s relevant to their query.

If Google understands the content on your pages, it can create rich snippets, detailed information intended to help users with specific queries. For example, the snippet for a restaurant might show the average review and price range; the snippet for a recipe page might show the total preparation time, a photo, and the recipe’s review rating; and the snippet for a music album could list songs along with a link to play each song. These rich snippets help users recognize when your site is relevant to their search, and may result in more clicks to your pages.

Types of Rich Snippets:

• Breadcrumbs
• Events
• Music
• Organizations
• People
• Products
• Recipes
• Review ratings
• Reviews
• Software applications
• Videos

How to implement?

Pick a data format and include the markup in your content.  Google suggests using microdata, as outlined at schema.org, but any of the three formats below are acceptable. You don’t need any prior knowledge of these formats, just a basic knowledge of HTML. Mark your content. Google supports rich snippets for these content types:

• Reviews
• People
• Products
• Businesses and organizations
• Recipes
• Events
• Music

You can find formatting help here. Next test your data with the Rich Snippet Tool.

Make sure to also setup Google Authorship

Why again you ask?  Simply because the page with the Google Authorship tag ranked higher than the listing without.

1. Create a Google+ Profile
   • Remember to upload a high quality headshot and fill out some profile information such as hometown, etc.
2. Go to plus.google.com/authorship, sign up with your email and click on the verification link sent to you.

If you don’t want to verify your email address, you can also link your content to your Google profile. Set up authorship by linking your content to your Google+ profile Create a link to your Google+ profile from your webpage, like this: [box type=”shadow” ]<a href=”[profile_url]?rel=author”>Google</a>[/box] Replace [profile_url] with the your Google+ profile URL, like this: [box type=”shadow” ]<a href=”https://plus.google.com/112643716740116237079?rel=author”>Google</a>[/box] Your link must contain the ?rel=author parameter. If it’s missing, Google won’t be able to associate your content with your Google+ profile. Add a reciprocal link back from your profile to the site(s) you just updated. Edit the Contributor To section of your Google+ profile.  In the dialog that appears, click Add custom link, and then enter the website URL.  If you want, click the drop-down list to specify who can see the link. Click Save.

Done

That’s it! Once you’ve added and tested your rich snippets markup, Google will discover it the next time we crawl your site. A few points to note:

• It may take some time for rich snippets to appear in search results or Place Pages.
• If rich snippets aren’t appearing for your site, see possible reasons why.
• Marking up your data for rich snippets won’t affect your page’s ranking in search results, and Google doesn’t guarantee to use your markup.

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An effective list of ways to reach your target audience: 600,000+ Subscribers One of the Web’s longest running and authoritative Webmaster newsletters focused on search, social media, blogging, video, web site design, promotion, site ranking, and marketing. Articles by noted Web experts. 250,000 Subscribers A free newsletter and resource site focused on providing webmasters and [...] The post Reach your target audience appeared first on Avada...

An effective list of ways to reach your target audience:

600,000+ Subscribers
One of the Web’s longest running and authoritative Webmaster newsletters focused on search, social media, blogging, video, web site design, promotion, site ranking, and marketing. Articles by noted Web experts.

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A free newsletter and resource site focused on providing webmasters and site owners the latest search engine optimization techniques and tips as well as breaking news on search engine updates, changes and strategies.

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A free newsletter on the latest webmaster tips and tricks from some of the brightest minds in the webmaster world. Cutting edge information you can use right now! Quality webmaster articles on every topic relating to online business!

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Free-eBooks.net is a powerful community that consists of an enormous cross section of writers and readers from virtually every corner of the Internet.

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InternetSeer reaches 2+ million small to medium business owners on a weekly basis. Two ad positions are available in the weekly mailings as well as solo mailings to a minimum of 200,000 subscribers.

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Brick Marketing is a full service search engine marketing company, based in Boston Massachusetts. Brick Marketing publishes 2 weekly SEO email newsletters to its opt-in subscribers that are read by thousands of people each week.

Report by: NetMediaReps

Thank you for reading IT Blog

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How would you feel if you knew your blog was annoying users? There’s a good chance you would like to fix the problem. However, you can‘t fix it unless you know it exits. Take a minute to find out if you’re guilty of any of these annoying blog habits. No “About Me” Section Blogs are [...] The post Does Your Blog Annoy People? appeared first on Avada...

How would you feel if you knew your blog was annoying users? There’s a good chance you would like to fix the problem. However, you can‘t fix it unless you know it exits. Take a minute to find out if you’re guilty of any of these annoying blog habits.

No “About Me” Section

Blogs are meant to tear down walls and bridge the gap between customers and businesses, or bloggers and readers. That won’t work if you don’t have an “About Me” section set up on your blog. Your “About Me” section should include a picture, and it should tell people why you have the knowledge necessary to run the blog. If people don’t see an “’About Me” section, they won’t trust you, so they won’t stick around.

No Comments

This annoying trend is on the rise. Some blog owners don’t like what their readers have to say, so they disable the comments. That completely takes away the point of running a blog. You are supposed to interact with people. Keep your comments enabled and deal with negative comments if they come your way. Otherwise, your readers will go somewhere else so they can express themselves.

Lack of Original Content

More and more people are using their blogs to aggregate content. That’s fine, but you also need to provide your readers with something fresh and new. If you don’t, they will go elsewhere.

You can create original posts Monday through Thursday, and then post something from another blog on Friday. As long as you post original content most of the time, your readers won’t mind aggregated content here and there.

Too Much Selling

Some blog owners just try to sell. They spend all of their time and energy telling people to buy their products. Again, this is really annoying. If you’re always trying to sell something, you will lose your readers. Provide helpful content. That should be the point of your blog.

Bad Design

Bad design really annoys readers. They can’t stand not being able to find what they are looking for, so keep that in mind when looking at WordPress themes. Go with a theme that has a good design so you can keep your readers happy.

If you are annoying your readers, you still have time to fix it. Go through and make some changes and then see if your readers take notice. They might start interacting more, or maybe they will stick around and read more posts.

Anny Solway is a dedicated writer at ThemeFuse – a leader in WordPress premium themes area. She likes to discover new ideas about internet marketing, social media and blogging.

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Research of keywords means it is a process which determines which keywords are to be used in search engines by consumers. But, main question is, how is research of keywords is done? To answer to this question is simple, Google Adwords. This is very useful tool for performing seo services. You can start doing research by [...] The post How to Use Google Adwords for SEO Keyword Research appeared first on Avada...

Research of keywords means it is a process which determines which keywords are to be used in search engines by consumers. But, main question is, how is research of keywords is done? To answer to this question is simple, Google Adwords. This is very useful tool for performing seo services. You can start doing research by making use of broadest keywords relating to your website. Before starting you should take care of few filter settings. First you should set your preferred language. Next you should set the location of your audience. If you want to target a global audience then you should set it to all countries. Once all these settings are done you should find the best keywords that give you the best search volume.

At the end you will come up with the list of 10 to 15 keywords related to your article or website.   Try to eliminate least relevant ones till you find only three to four strong keywords.   Take these keywords and write good content emphasizing your keywords; build links for your content from relevant websites to help give your article or webpage relevance for searches.

http://youtu.be/jH67C4ikatg

Author of this article is a freelance writer and blogger. He has written contents for many different sites and written many blog posts. He has developed a website which is totally dedicated on how to prevent hacking and other good information about the same.

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Article marketing is not really rocket science. If you like writing and love putting words with each other and are aware of the principles of spelling and sentence structure usage, then you might be a whole lot closer to becoming excellent at this type of promoting. There are of course things to avoid otherwise known [...] The post Typical Marketing Do’s and Don’ts appeared first on Avada...

Article marketing is not really rocket science. If you like writing and love putting words with each other and are aware of the principles of spelling and sentence structure usage, then you might be a whole lot closer to becoming excellent at this type of promoting. There are of course things to avoid otherwise known as “don’ts” as well as things you want to focus on with marketing with articles, otherwise known as “do’s”

As a result of browsing some other articles as well as your past ones, you might discover a large amount of the don’ts and do’s that are essential to your internet marketing success. The more knowledgeable you grow to be with marketing, of course the more you’ll learn of exactly what to avoid and what to do.

Let’s start with a number of “don’ts”

You should never begin your rough draft with the phrase “The following article is about gardening,” (or whatever it happens to be). Always begin by using a thought-provoking problem or bold statement. The concept would be to draw your audience in and make them want to understand more about what you have published.`Never make your article too long. Shorter ones tend to be more powerful with fewer chances of your reader becoming lost in your article.`You should not turn your written article into a big product sales message. Steer clear of this process, it won’t improve your results. Your readers are searching for true information or, precisely what could this do for me personally? They are not looking for hyped-upped ad copy.`You should never overly cram keywords and phrases into the articles. The various search engines aren’t keen on it.`Don’t confuse your readers by starting off a sentence and never answering it or not identifying the resolution in the article.

And now for the do’s

Discuss ideas that you’re experienced in or you have expertise in. When you possess experience with a certain subject, it always shows in your writing`Do proofread your article, and then proofread it once again checking for spelling and grammar errors before posting it on the internet.`You should always include a professional bio box with your article. Attempt to help make the reader interested in what else you provide.`Regularly write articles and submit them to directories and websites. You should not stop at just submitting to a tiny handful. It’s going to take many submissions for you to benefit from it.`Pay attention to your article statistics. Which ones are getting you the most traffic. You should promote or showcase those specific articles somehow.

There you have it, some simple do’s and don’ts of article marketing. If you don’t work marketing the proper way, then you’re wasting your time. You can write the best pieces in the world, however, if they’re not represented correctly, or you don’t follow the basic tips above, you are also wasting their time. Why not do it the proper way to begin with?  And if you don’t have the spare time to conduct your own marketing campaign – you can use a professional marketing agency for your content marketing needs, such as iNet Ventures.

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Now businesses are able to automate, customize and personalize videos in real-time to communicate with their customers. It can explain bills, generate leads, engage and attract customers. Leading brands, such as AT&T, Office Depot and Lenovo, are powering their personalized customer acquisition and engagement strategies with SmartVideo.   By engaging the consumer with contextually relevant, [...] The post Personalized Videos for your Customers appeared first on Avada...

Now businesses are able to automate, customize and personalize videos in real-time to communicate with their customers. It can explain bills, generate leads, engage and attract customers. Leading brands, such as AT&T, Office Depot and Lenovo, are powering their personalized customer acquisition and engagement strategies with SmartVideo.   By engaging the consumer with contextually relevant, real-time information through the most captivating medium – video – brands can deliver engaging and effective one-to-one experiences at key touch points throughout the customer lifecycle. – See more here

Personalized

Engaging customers in a personalized manner means tailoring experiences based on data and attributes that can be contextually relevant or truly personal to the individual. Profile, historical and situational attributes can all be leveraged within SmartVideos.

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