What is Contextual Link Inventory?
Search engines/advertising networks use their contextual link inventory to match keyword-relevant text-link advertising with site content. CLI is generated based on listings of website pages with content that the ad-server deems a relevant keyword match. Ad networks further refine CLI relevancy by monitoring the Click-Through Rate of the displayed ads.
Keywords for Contextual Link Inventory:
contextual link inventory, link inventory, cli, click-through rate
Date Approved: Sep 12, 2017
Viewed: 293 x
Last Viewed: Nov 28, 2020
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