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With more countries legalizing gambling, and more casinos competing against one another, your social media marketing approach must increase brand awareness, engage your current audience and attract more visitors on your online casino site.   The biggest reason why people choose to regularly play casino games in one online casino than many others is trust. When […] The post 4 Ways Social Media Marketing Can Help Online Casinos appeared first on...

With more countries legalizing gambling, and more casinos competing against one another, your social media marketing approach must increase brand awareness, engage your current audience and attract more visitors on your online casino site.  

The biggest reason why people choose to regularly play casino games in one online casino than many others is trust. When you have established your credibility as a brand it‘s much easier to attract new customers and build a loyal database of clients that will support you. Today most of your customers are online, on social media platforms.

This is great for any business as you can directly engage with them and build a social media influence that over time will result in a prominent market position. Here you can find proven methods and techniques that you can incorporate in your social media strategy that will boost brand awareness and develop a trustworthy relationship with your clients.

Showcase Community Presence of your Online Casino

In India, there’s increased popularity of online gambling with more than 80% of the population having played casino games at least once a year. You can now join any online casino India and play a vast selection of casino games.

On the other hand, many players look for signs that the casino is a reputable establishment and for this purpose, it’s good to show that your casino is also part of the same community as the players. Here we recommend creating posts about important causes like responsible gambling and spotlighting any regional charitable contributions or events. 

You can also show support of local sports teams if that aligns with the values and characteristics of the casino. This tactic will foster a sense of community in your social media pages and will create a favorable reputation for the company.

Get Facebook Likes With Targeted Paid Ads

Paid ads on social media can be used for increasing sales, lead generation to increasing engagement and likes. For your online casino is essential to build brand awareness and grow your fan base. You can use Facebook Ads Manager to create highly targeted ads to reach selective audiences in specific cities, regions, and with distinct characteristics like “married men in their forties”, for example. 

It’s also important to create detailed targeting and use any data you have from your audience. This means if you’re promoting new seasonal offers for new players, you should only target players that haven’t visited your site or they have registered but never played any casino games. Furthermore, Facebook allows you to test ads and you can see insights about their performance which will help you to tweak your content, and targeting. 

Engage With Your Audience

One of the best ways to engage with your audience is to share information about ongoing promotions, giveaways, new games and deals in your casino. This is a great way to generate hype around your casino and get more players on the site. The best part of this type of campaign is that you’ll be able to collect data about your customers that you can utilize for other marketing purposes.  

Grow Your Instagram Audience 

Studies indicate that Instagram is going to become the most popular social media network. If you haven’t used this platform so far, now is the time to create content specifically for Instagram and grow your audience on that platform. Here we recommend using Instagram Stories as a way to inform most users about promotional offers, the biggest winners of your casino or any other important news you’d like to share. 

Most users open Instagram Stories regularly, and you can even remind your community about posts on the Instagram Feed. With that being said, you shouldn’t stop using your Instagram feed, but choose content that brings value to your like educational posts for instance.   

The post 4 Ways Social Media Marketing Can Help Online Casinos appeared first on blog-guru.

ELSS vs Fixed Deposit – Which is the Best Tax Saving Option in 2020? fixed deposit, fixed deposit returns, fd interest rates As the tax-season commences, you may be scrambling through different ways to make tax-savings. While there are numerous ways that you can use to avail tax benefits, bank Fixed Deposits (FD) and Equity […] The post ELSS vs Fixed Deposit – Which is the Best Tax Saving Option in 2020? appeared first on...

ELSS vs Fixed Deposit – Which is the Best Tax Saving Option in 2020?

fixed deposit, fixed deposit returns, fd interest rates

As the tax-season commences, you may be scrambling through different ways to make tax-savings. While there are numerous ways that you can use to avail tax benefits, bank Fixed Deposits (FD) and Equity Linked Savings Schemes (ELSS) are the most common types of investment options that you can use. All Indian citizens can invest in the scheme and deposit, while providing tax benefits under Section 80C of the Income Tax Act. 

Since both the investment options come with their own set of advantages, you may be confused about which one is the better pick for you in 2020. Read on to understand the two tax saving options and factors that differentiate them from each other:

Bank Fixed Deposit: A bank fixed deposit is a very common type of investment option in India and it is so for all the right reasons. It carries an almost nil degree of risk and brings assured returns at the end of the tenure. Typically, banks offer two types of FDs. i.e Regular FDs and Tax saver FDs. A Tax saver FD comes must be invested for a lock in period of 5 years to avail the tax-saving benefits. This kind of investment lets you avail tax deductions of up to Rs. 1.5 lakhs. You must note that the interest payouts on FDs will differ and typically, senior citizens receive a higher rate of interest. Additionally, premature withdrawal and loan against FD is not permitted with a tax saving Fixed Deposit. 

Equity Linked Savings Schemes (ELSS) – ELSS or Equity Linked Savings Schemes fund lets you benefit from the tax-free offer against the dividend earned on the investment. This type of investment scheme requires you to lock-in your investments for a period of 3 years. As with bank fixed deposits, the scheme lets you avail tax deductions of upto Rs. 1.5 lakhs on your investment. While they carry a high potential for returns, there is also degree of risk depending upon the economic treads within the market.  

As a wise investor, it is best that that you choose a mix of investment options for your portfolio. Ideally, having both, a tax-saving fixed deposit and an ELSS scheme is a good way to use your savings for investments and also earn significant returns. However, depending on your appetite of risks, you can make a decision on the best tax saving option in 2020. 

The post ELSS vs Fixed Deposit – Which is the Best Tax Saving Option in 2020? appeared first on blog-guru.

Poison 2 Poison 2 is the continuation of the web series Poison which is an Indian Hindi-language web series that is streaming on ZEE5. The eleven-episode web series is directed by Jatin Wagle and fixed by Shiraz Ahmed. It casts some of the best actors, like Arbaaz Khan, Freddy Daruwala, Riya Sen and Tanuj Virwani. The web series is Arbaaz Khan’s […] The post Poison – Watch Online Series Poison on ZEE5 appeared first on...

Poison 2

Poison 2 is the continuation of the web series Poison which is an Indian Hindi-language web series that is streaming on ZEE5. The eleven-episode web series is directed by Jatin Wagle and fixed by Shiraz Ahmed. It casts some of the best actors, like Arbaaz Khan, Freddy Daruwala, Riya Sen and Tanuj Virwani. The web series is Arbaaz Khan’s digital presentation. 

Ranveer, as played by Tanuj completes his prison sentence for a crime which he didn’t commit. He sets out to Goa in a chase for revenge. Vikram, as played by Freddy, is a DSP who aspires to turn out to be the police commissioner and sets out to snitch a don named Antonio Verghese, played by Arbaaz, who operates from Goa. Aren’t you excited to know what happens when the lives of these three men interweave with each other? This idea of revenge and the thrill forms the nuts and crux of the web series- Poison 2. 

The online web series, Poison was one of the seventy-two shows that were declared at ZEE5’s foremost-anniversary event in February 2019. However, the reports about the series’ cast were being made in the early hours on January 2019. The new series grades the second alliance between Arbaaz Khan and ZEE5. Poison 2 has got two eminent digital debudants- Arbaaz Khan and Freddy Daruwala. 

Many are well acquainted with the story of Poison. For those, who had relatively a less idea about it here goes the story as after being unconfined from the jail Ranveer eliminates one of his enemies and moves to Goa. Before his retirement, the Police Commissioner enlists DSP Vikram to nab Antonio Verghese, a tarnished don from Goa. In the mean time, sub-inspector Nandu investigates the murder which was committed by Ranveer. DSP Vikram prepares his men to take hold of Antonio’s drug consignment.

Chris misbehaves with Jhanvi at a club before Ranveer comes to save her. Ranveer takes advantage of Vikram’s absence while leaves for Mumbai and tries to make an impression in front of Vikram’s family members. Rani and her gang break into Ranveer’s house after killing the broker. Followed by a number of incidents and accidents, the thrill continues when Ranveer meets Jhanvi and reveals about his past. Megha gets the shock of her life in Natasha’s home. 

On the other hand, Vikram gets infuriated and slaps Jhanvi for meeting Ranveer. Chris plans to kill Ranveer but Rani interferes and stops them. Being upset over his bail getting discarded, Verghese gets Vikram framed in a fake corruption case and Megha comes to bail him out. Using this opportunity, Ranveer kidnaps Vikram’s family. Vikram gets enraged to know that Ranveer spied on his family and has kidnapped them. Unable to contact his family, Vikram seeks assistance from the Commissioner. At the end of the day, Ranveer calls Vikram to a secluded guest house where the family is being held captive. Now, the question is will Vikram manage to save his family?

If you want to catch up with the later part of the series, do not miss any of the episodes which would be streaming on ZEE5 from the 30^th April’2020 as confirmed till now. Keep yourself hooked up to ZEE5 to know more about the trailer and do not miss the show.

The post Poison – Watch Online Series Poison on ZEE5 appeared first on blog-guru.

Smart investing: Align tax planning with investment goals Humans are designed to have endless desires, be it taking an extravagant international trip or purchasing a luxurious car. Desires constantly arise in us only to be replaced by newer and stronger ones. A lot of people plan to invest in mutual funds with the intent of […] The post Smart investing: Align tax planning with investment goals appeared first on...

Smart investing: Align tax planning with investment goals

Humans are designed to have endless desires, be it taking an extravagant international trip or purchasing a luxurious car. Desires constantly arise in us only to be replaced by newer and stronger ones. A lot of people plan to invest in mutual funds with the intent of wealth creation to fulfil such desires. However, a part of this wealth is lost to taxes. Hence, it becomes essential to align your liability of paying tax on mutual fund investments with your financial goals.

Most of us plan our taxes with the sole purpose of saving our hard-earned money. For instance, the premiums paid on life and health insurance qualify for tax exemption under Section 80C and Section 80D, respectively, of the Income Tax Act, 1961. This is among the two reasons why financially savvy people opt for these insurance schemes, with the other being financial security. 

Wealth managers and financial planners unanimously agree that tax planning should be aligned with one’s investment goals. Moreover, aligning your mutual fund investments with your financial goals is a valuable way of selecting the apt mutual fund scheme for you.

Most tax-saving mutual fund investments are long-term investments. Equity-related investments could span from anywhere between 7-15 years, while debt-related investments could go up to 15 years. Hence, you should lay down your investment goals, time horizon, risk appetite, and anticipated returns, and accordingly reap the compounding benefits, which is one of the essential mutual fund benefits, while saving on taxes too. 

Here are some of the investment tools that help you save tax on equity and debt investments under Section 80C:

Equity: ELSS and ULIPs 

An Equity-Linked Savings Scheme (ELSS) is an ideal way to invest in equity mutual funds and save on taxation of mutual funds. Under Section 80C, an individual can save up to Rs.46,800 each financial year by investing in ELSS mutual funds.

Unit-Linked Insurance Plans (ULIPs), on the other hand, are long-term investment vehicles that provide life insurance and investment simultaneously. A part of the premium paid by the policyholder goes towards providing a life insurance cover while the remaining is invested in various equity and debt funds.

Debt: PPF & SSA

Public Provident Fund or PPF is a popular long-term investment option. This risk-averse investment tool allows you to deposit up to Rs1.5 lakh with an investment tenor of 15 years. You can also extend it within a year of maturity for 5 years.

You can also invest in Sukanaya Samriddhi Account (SSA) if you have a girl child under 10 years of age. The account will remain operative for 21 years since inception or till the marriage of the girl after she has turned 18, whichever is earlier.

Overall, it’s an excellent habit to invest your money as per your financial needs and goals and avail the tax benefits that come with these investment tools. However, you should invest in mutual funds online not just to save taxes, but also to meet your long-term financial planning and create wealth. Happy Investing!

The post Smart investing: Align tax planning with investment goals appeared first on blog-guru.

What Are The Consequences of Not Investing In Health Insurance? Many people fail to understand the importance of having a health insurance plan. To have a good health cover that safeguards you from unforeseen medical emergencies and protects your finances by covering the long hospital bills is a vital investment. If you care about your […] The post What Are The Consequences of Not Investing In Health Insurance? appeared first on...

What Are The Consequences of Not Investing In Health Insurance?

Many people fail to understand the importance of having a health insurance plan. To have a good health cover that safeguards you from unforeseen medical emergencies and protects your finances by covering the long hospital bills is a vital investment. If you care about your future, do invest in a good health insurance plan. If you do not, you would only be inviting financial risk. 

People sometimes operate under the assumption that they won’t fall ill. However, diseases are not predictable and there is always a chance of you contracting one without a warning. A situation like this can take away all your savings at once. Nowadays, treatments are available for almost all possible diseases. Nonetheless, medical costs have also become exorbitant. Therefore, the only solution to saving your hard-earned money is to buy health insurance.

Let’s look at all the disadvantages of not having a health insurance policy.

Unhealthy lifestyle

Certain health insurance companies provide you with wellness benefits that help people adopt as well as maintain a healthy lifestyle. This is to make sure you don’t contract diseases and deal with consequent healthcare costs. Not having an adequate health plan keeps you away from enjoying these same benefits.

Family remains financially unsecured 

If you wish to cover all your family members under a single policy, you can also purchase a family floater health insurance policy. This saves you from purchasing an individual health plan for each member.

Savings at stake

Medical services are only becoming costlier and unforeseen circumstances might lead you to hospitalization, which can end up straining your finances. A health insurance plan covers most medical expenses and you don’t have to spend anything from your pocket. Life-threatening illnesses take up a significant portion of savings, which can simply be avoided by investing in a critical illness insurance cover.

Paying unbearable expenses for pregnancy 

Birthing charges are also covered under a health insurance cover. Some insurance companies even provide coverage for pre- as well as post-natal expenses. Also, expenses incurred for any treatment required by the newborn baby are taken care of.

No benefits of cumulative bonus

It is true that the primary purpose of a health insurance policy is to provide you with funds during an emergency. However, it is also true that if you do not raise a single claim in your policy term, you will receive additional benefits on your current sum insured. And if you keep doing this for years, your benefit will keep accumulating and you will receive a higher sum insured. Also, there will be no rise in your premium amount as well because you’re not making any claims. 

Tax benefits 

With a health insurance plan, you can also avail tax exemption up to a certain amount under Section 80D of the Income Tax Act, 1961. 

Afore-mentioned are the consequences you might face because of not having a medical insurance plan. However, to avoid hassles while raising claims, it is also essential to take a look at: 

List of Inclusions

Any kind of Ayurvedic or Homeopathic treatment

Expenses required for hospitalization 

Daycare procedures 

Expenses for organ donors

List of Exclusions

Expenses for donor screening 

Self-harm

Pre-existing diseases 

Expenses such as services charges, admission fees, registration charges, etc.

When you’re purchasing a health insurance policy, ensure that you customize it as per your requirements; don’t settle for a standard policy. Purchasing health insurance online is beneficial as you can easily choose from multiple options. Select the policy as per your needs; for example, if you’re looking to protect your grandparents with a medical plan, opt for health insurance for senior citizens as a basic health insurance plan might not be sufficient for them. On the contrary, if you are just looking for an individual cover, consider your familial medical history and your requirements and buy a policy accordingly.

The post What Are The Consequences of Not Investing In Health Insurance? appeared first on blog-guru.

Explore the Types of coverages offered in Car Insurance Imagine going on the most-awaited road trip of your life; you’re enjoying the ride until you bump into someone’s car and cause a serious accident. Your trip has now been spoilt but along with that you are also liable for damages caused to the third-party. To […] The post Explore the Types of coverages offered in Car Insurance appeared first on...

Explore the Types of coverages offered in Car Insurance

Imagine going on the most-awaited road trip of your life; you’re enjoying the ride until you bump into someone’s car and cause a serious accident. Your trip has now been spoilt but along with that you are also liable for damages caused to the third-party. To avoid scenarios like these, you must be well-prepared and purchase a car insurance policy beforehand.

Now, you might think what type of coverage should you purchase? To solve your problem, listed below are the different types of coverages offered in car insurance:

Third-party liability coverage

If the accident takes place due to your negligence, it becomes your responsibility to take care of any damages caused to the third-party’s property or person. Third party car insurance comes in handy here. Not only this, but it also covers the death of a third-party. It is mandatory for every vehicle plying on Indian roads to purchase this cover. 

The new Supreme Court order states that every new car bought on or after September 1, 2018, must have third-party insurance cover for a tenure of 3 years compulsorily.

Comprehensive coverage

Car parts or the cost of repairing car damages are way too high to pay from your own pocket. They put your savings are at stake. What if your car too gets damaged in the accident and you’re unable to pay for the repairs?

Along with the third-party damages, if the accident caused damages to your car as well, then you will be require a comprehensive coverage. It also covers own damage as this policy is extensive and offers a wide range of options. Apart from this, damages or losses caused as a result of man-made or natural calamities are taken care of. Another benefit of a purchasing a comprehensive car insurance coverage is that you can purchase add-ons to enhance your cover. The premiums for such an insurance policy will differ according to the vehicle models.

List of add-ons that can be purchased:

Roadside Assistance

This is one of the most common yet useful add-ons. In case you are stuck in the middle of nowhere because of vehicle breakdown or some other reason, you would require help. With the help of this add-on cover, you can contact your insurance provider absolutely anytime and anywhere and roadside assistance will be provided to you.

Engine Protection

This cover is helpful to protect the engine of your vehicle from any damages caused due to oil leakage, water ingression, etc. This cover is a must-have, especially for people residing in flood-prone areas.

Zero Depreciation Shield

People who do not have this particular add-on cover have to face heavy deductions on the claimed amount. You don’t receive 100% of the expenses for repairing plastic components, tyre, glass, etc. The expenses are always depreciated by a certain pre-decided percentage based on what vehicle you have and the extent of the damage caused. With the Zero Depreciation add-on cover, you won’t have to worry about the depreciation being applied at the time of calculating the claimed amount. 

Key & Lock Replacement Cover

If you’re someone who has a habit of losing your keys or misplacing them, then you must get this add-on. It helps you by paying a fixed or actual sum incurred as the cost to replace the lost vehicle key. You can even replace the lock, if needed.

Consumables Expense Cover

Your basic car insurance policy won’t cover the expenses incurred to replace consumables such as oil, brake fluid, coolant, etc., due to damages caused in a car accident. This is when you will require the consumables expense cover.

Remember to only choose the add-ons that you require as these add up to your premium amount. Don’t forget to compare car insurance policies & check reviewsonline before purchasing the policy. This will help you gain better understanding of your car insurance policy and what exactly you are paying for. It is always better to do your research before purchasing any product in general as well. Keep this in mind and enhance your coverage wisely.

The post Explore the Types of coverages offered in Car Insurance appeared first on blog-guru.

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