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  • Marsha Kelly
  • June 20, 2018 11:04:48 PM
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Small Business News and Reviews Here you can learn how to start your own business, grow that business, set up accounting software and find the best software, website builders and SBA business loan information for you, the entrepreneur, to succeed.

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    10 Best Realtor Website Templates – Sales Listings Apps & IDX MLS Integrations

    Hello Real Estate Agents. Are you looking for the best Realtor website templates that are mobile-friendly, display sales listings with integrated apps and you can DIY website design? Here are the best Wix real estate template reviews with pros and cons (plus marketing tips) for each. Come along let’s sell some real estate online!   [...] The post 10 Best Realtor Website Templates – Sales Listings Apps & IDX MLS Integrations appeared first on...

    Hello Real Estate Agents. Are you looking for the best Realtor website templates that are mobile-friendly, display sales listings with integrated apps and you can DIY website design? Here are the best Wix real estate template reviews with pros and cons (plus marketing tips) for each. Come along let’s sell some real estate online!

     

    7 Reasons Why I Recommend Wix for Real Estate Agents

    1. Easy to Create Personal Website DIY – Even web newbies can easily create a fully functional site quickly. These templates were specifically designed with beginners in mind. No need to know HTML or any programming language to get great results.
    2. Automatically Generates Draft Website – By using the latest AI Artificial Intelligence Wix offers the ADI option. Simply answer a few questions and the system quickly creates your first Realtor site in minutes! No worries, you will be able to edit everything – to be sure it is perfect – before it goes live on the internet.
    3. Looks Professional – The high-end designers have created layouts and templates that rival the most expensive big agency website designs.
    4. Simple Customization – In addition to selecting a real estate template of your style preference – elegant, modern, charming and chic – you can personalize the layout, colors, and photos.
    5. Much Less Expensive – When you buy a website builder plan (such as Wix) you save because you do not have to purchase additional hosting plans or software.
    6. Accessible Customer Service – Help is just a phone, email or chat button away – 24/7/365.
    7. Searchable Knowledge Base with Video Tutorials – I am impressed with the Wix support center that features an intuitive search function which takes my questions/issues and supplies answers (many which are in-depth video tutorials).

     

    Real Estate Templates Reviews

     

    Real Estate Agent – Personal Website

    Template named- Real Estate Consultant

    Perfect for Agents who want to create their own website to promote their listings and consulting services. Mobile friendly, simple design which can accommodate your logo design.  Automatic play slide show captures viewers interest right away. Large area for your professional photo.

     

     

    Commercial Rental Web Templates

    Template named – Construction Company

    Certainly, this template works well for construction companies, however, its strong commanding design would also suit Commercial reality. companies. Love the cool animated home page and scrolling feature. The clean design and layout is a plug.

     

     

    Single Property Templates – For Sale by Owner

    Template – Single Property

    If you want to promote single properties, either as a Real Estate agent or For Sale by Owner this template is right for you.  Beginning with the full page photo home page, the menu has prominent links for photo gallery and video tours. This design would work equally well for rentals – long and short term holiday.

     

    Realty Agency Site with Multiple Realtors

    Template – Property Group

    Robust enough to serve as your Realty company main site. Animated slide show home page sparks interest right away for your listings. The simple, sparse three buttons main menu is easily navigable for your customers. I like the home page testimonial text. There are two feature listing boxes that click through to the property details.

    Attractive property listing pages are professional and easy to browse by scrolling. There is even a mini slide show on each listing on the category page. Your customer will love how many pictures they can view easily.

     

    Alternate template – Realty Site

    Animated slide-in photo listings and a modern font choice make this template a contender. Two tabs – For Rent and For Sale – make property shopping easy.

     

    >>View all the Real Estate website designs

     

    Related Real Estate Templates

     

    Architects Portfolio Site

     

    Interior Design Templates

     

    Wix Real Estate App Integrations

    To make these templates work even harder to sell real estate, you can add Apps which will allow you to display your listings beautifully. The easiest is Simple Real Estate

    There is a free version for you to check out before you decide to upgrade to the Premium starting at $8.33.  Both versions are quick and easy to set up. Simply fill in the property details and in minutes your listing is online.  The Free version allows 5 property listings, while the Premium is unlimited.

    You can manage your properties directly from your Wix dashboard and your listing will update on your website.

    Your properties are displayed with large, color photos that load quickly and are mobile-friendly. Plus you can customize the default template with your brand colors and style.

     

     

    Multiple Listing IDX Integration for Wix Real Estate Websites

    While Wix does not offer direct IDX integration, there are third party companies that do such as IDX Central. 

    The complexities of MLS integration require expert developers. Since 2000, IDX Central has been writing code to integrate real estate listings to drag and drop website builders such as Wix.  They offer an iframe solution, which looks just like your site but is actually run from a different server.  Or they offer a custom subdomain package which gives you are the advantage of SEO allowing your IDX real estate listings to be indexed by search engines such as Google.

     

    8 Internet Marketing Tips for Realtors 

    In today’s highly charged and competitive real estate market, agents have to do more than acquire a license. They need to use all the skills and tools at their disposal. Increasingly, online tactics are becoming more and more the rule, rather than the exception to effective marketing.

    Increasingly, it’s becoming more than having a website, an effective Facebook business page, and a mediocre real estate blog (you can’t just rely on your company’s real estate site). You need laser-sharp strategies for finding fresh leads and great sales opportunities. Now is the time to market yourself online and reap the benefits of real estate internet marketing.

    Here are some of the best practices when it comes to successfully marketing your real estate business on the internet.

     

    1. Responsive (Mobile-friendly) Web Design

    2. Keeping in Touch with the Local Market

    3. Build Your E-mail Prospect and Buyers List

    4. Encourage Customer Reviews on High Traffic Real Estate Sites

    5. Use Large Attractive Cover Photos

    6. Answer Questions on Real Estate Forums and Local Facebook Groups

    7. Utilize Videos in Your Online Marketing

    8. Optimize Your Website for Speed

     

    Previously published –https://www.thebalancesmb.com/internet-marketing-for-real-estate-agents-2531870

     

    425 Catchy Real Estate Company Names Ideas

     

     

    The post 10 Best Realtor Website Templates – Sales Listings Apps & IDX MLS Integrations appeared first on Best4Businesses.com.


    12 Legalzoom Competitors: Alternatives to Save You Money

    Ready to start a business, form an LLC, or a corporation and want to review top online legal formation services, such as our recommendation  LegalZoom and its competitors and alternatives to form your LLC; Corporation, nonprofit or file your DBA legally. SAVE 10% with this Legalzoom promo code BEST4B19 Continue reading to learn about the [...] The post 12 Legalzoom Competitors: Alternatives to Save You Money appeared first on...

    Ready to start a business, form an LLC, or a corporation and want to review top online legal formation services, such as our recommendation  LegalZoom and its competitors and alternatives to form your LLC; Corporation, nonprofit or file your DBA legally. SAVE 10% with this Legalzoom promo code BEST4B19

    Continue reading to learn about the legal technology and lawyer services available at affordable prices to determine which is your best online legal service choice as compared to Legalzoom alternatives for llc formation services. Come let’s launch my fellow entrepreneurs!

    Legalzoom Alternatives for Affordable Legal Services

    Read the full review of Legalzoom and get a promo code discount


    List of LegalZoom Alternative Examples

    To help you make the best choice for your legal services, I have spent countless hours of research and analysis to compare these small business legal service providers, which are alternatives to LegalZoom llc formation services. Read these in-depth reviews if you are considering these competitors legal services:

     

    1. Incfile – This Legalzoom competitor is winning over clients by offering the lowest price package starting at only $49. However, be sure to review this base package to see what it does not include. Scroll down to read the comparison chart which compares your alternatives to show that there is a NO refund policy, and only allows 1 day to cancel and then will charge you $30 as compared to Legalzoom 100% satisfaction guarantee up to 120 days after purchase. Read my review incfile vs LegalZoom
    2. Rocket Lawyer –  Both companies provide online legal services for your new business formation, legal documents and subscription to legal plans. Whilst prices are comparable, see details in the side-by-side comparison chart below, the quality of legal forms are much better at Legalzooms as also are customer reviews. Read my review  Rocket Lawyer vs LegalZoom
    3. Nolo –  This alternative option for your business formation and corporate legal needs is more of a DIY do it yourself choice, with Nolo providing the necessary legal forms and a set of instructions on how to complete and file them with your state.  There is a lot that can go wrong here. I am happy to try a new hobby DIY but risking my business venture to my layman’s knowledge of the law is too risky. Nolo.com also has an online LLC formation tool. However, the same type of problems can easily occur, with my layman wrong answers and risk of business capital. I recommend using Legalzoom for your LLC formation – get 10% off with our exclusive promo code BEST4B19 Read my review Nolo vs LegalZoom
    4. LegalShield –  LegalShield is different than LegalZoom because they primarily offer prepaid legal plans for both personal and business customers. That being said, if you subscribe to the monthly service you can get legal counsel on many small business needs such as contract review, debt collection assistance and a letter or phone calls by a professional attorney. Now they have a division called Launch, which offers online LLC, DBA or INC formations. But at $149, the exact price of my recommendation LegalZoom, go with the leader. Read my review LegalShield vs LegalZoom
    5. Bizfilings – Both of these online business formation companies are competent legal service providers. But bizfilings does not have the online tracking tool that LegalZoom does, which allows you to check the status of your order in real-time at anytime online. The prices are exactly the same as the mid and top-level packages, $349 and $359, and only $50 cheaper for the lowest price option.  Also, LegalZoom offers custom operating agreements free of charge and bizfilings does not. Read my review Bizfilings vs LegalZoom
    6. Swyft Filings – This firm competes on the price by dropping the price to $49 to start, and then charges additionally for items, which are included free of charge at Legalzoom, such as customized operating agreements and online order tracking. Read my review Swyft filings vs LegalZoom
    7. Law Depot – This alternative to Legalzoom is free legal documents that you can download, complete and file with your state by yourself. The site will customize the forms to fit your particular legal situations. While I always love a bargain I think that legal service is not the place to cut corners. https://www.lawdepot.com/
    8. Gust – This company helps startups launch and supports founders with legal tools and business advice. Their focus is on incorporation because they were created by venture capitalists who expect you to fund your startup with equity investors. Most small businesses will do better to buy Legalzoom $149 LLC formation than pay $300 for the Gust membership.
    9. LawTrades – This company sells entrepreneurs packages of formation and business law services either as projects, bundles or one time purchases.  Their goal is to become your legal team. The Founders Package, starting at $1,200 plus state filing fees, is amongst the most expensive alternatives to Legalzoomhttps://www.lawtrades.com/
    10. Docracy – Is the open-source of online legal documents that are free. Small businesses can browse the available forms including contracts, consulting agreements and LLC operating agreements. Still, I think if you are not knowledgeable in your state business law you could easily make expensive mistakes. https://www.docracy.com/
    11. Corpnet – Another choice for business entity formation, which I compare side by side in the chart below. They offer a calendar tool that will help you stay compliant with the forms and reports you need to file with the state and federal government by certain due dates. Read my CorpNet review
    12. Farewill – This UK firm will help you create a legally binding will in minutes for a reasonable price. They do not offer business formation services but are a viable alternative for wills in the UK.   https://farewill.com/

     

     

    Similar Companies to Legalzoom

     

    Legalzoom Alternatives & Competitors

    Similar companies to Legalzoom for our consideration of legal services to form an LLC, file a DBA (Doing Business As) and form a corporation.
    CompetitorBusiness Customers RatingsGuaranteeIncludesPrices
    Incfile14 years150,0003 stars (out of 5 stars) from 44 ratingsNone, you can get a refund only if you cancel within one day, and they will charge you a $30 cancellation fee. Registered agent services first year only, online access to incorporation documentsstarts at $49 and $149
    Rocket Lawyer10 yearsN/A2.5 (out of 5 stars) Legal form quality deemed poor30 days Legal documents and business formations. Additional fee for membership services. starts at $99.95
    Corpnet12 years100,0004.0 (out of 5 stars)Satisfaction GuaranteedRegistered agent and account creationstarts at $79 and $199

     

     

     

    Legalzoom Competitors Complete List of Links to Reviews – Companies Compared Side by Side

     

    Legalzoom vs Incfile Review and Comparision of Legal Services

    LegalZoom vs LegalShield – Review of Legal Shield services for legal issues

    Legalzoom vs Nolo.com – Self Service, DIY Legal Forms vs Legal Services Online

    LegalZoom vs Rocket Lawyer – Comparisons of Online Legal Services

    Legalzoom vs Swyft Filings – Compared online legal services for small business

    Legalzoom vs Bizfilings – Side by Side comparison and review

    Legalzoom vs MyCorporation legal services for incorporation and LLC business formation services

     

    Review of Partnership Agreements Legalzoom.com and Promo Code

    Legalzoom Patents Review and Promo Code Savings

     

    The post 12 Legalzoom Competitors: Alternatives to Save You Money appeared first on Best4Businesses.com.


    Can You Earn A Living By Working From Home?

    Working from home has become more manageable because of today’s high-tech tools that allow almost all transactions to be done online. Processes like messaging as well as sending and receiving files have become more accessible. Building a business has also become easier since you can take advantage of the global marketplace and acquire customers from [...] The post Can You Earn A Living By Working From Home? appeared first on...

    Working from home has become more manageable because of today’s high-tech tools that allow almost all transactions to be done online. Processes like messaging as well as sending and receiving files have become more accessible. Building a business has also become easier since you can take advantage of the global marketplace and acquire customers from all over the world.

    A lot of people are still afraid to take the leap, though, and go for remote work because they’re unsure of how to go about finding legit jobs from home. They may also be financially unprepared since the process entails saving up enough money to get you through the weeks or months where you’re not earning income.

    Nonetheless, there’s been many professionals who’ve decided to leave the corporate world and start their own e-commerce store or provide their services as freelancers. These people adopted the mindset of a business person and chose to take full control of their workload and income capacity.

    If you’re thinking about working from home, here are a few ideas on how you can earn a living:

    1. Start a Dropshipping Business

    Dropshipping is a business model where you act as a middleman between customers and suppliers or manufacturers. You take the clients’ orders then forward it to the vendor who’ll be the one to pack and deliver the merchandise to the consumer.

    It’s less stressful than the traditional setup of having to worry about where to store your products and going through inventory every single day. Starting a business like this one provides you with the perks of being an entrepreneur without the hassle of warehousing and other overhead costs.

    1. Be an Affiliate Seller

    Another lucrative business venture is becoming an affiliate seller. With this, you look for items on major platforms like Amazon and eBay then promote the product links online. Afterward, when a customer clicks on the hyperlink you shared and buys the merchandise, you get a commission.

    This is an excellent way of monetizing your blog if you have a decent subscriber count. You can even promote the links on your social media profiles in the hopes of having your family and friends click on them and purchase the products.

    Top affiliate marketing websites where you can start earning a commission from:

    • Amazon – Amazon is considered as one of the largest e-commerce sites today. You can take advantage of the platform’s vast product offerings as well as their massive consumer base.
    • eBay – The auction website also boasts of a diverse user-based marketplace. It also has a straightforward affiliate program since you only need to share your link and you earn a commission when someone buys from it.
    • Shopify – This e-commerce software has an affiliate program. You can earn as much as 598 USD, or 200 percent bounty, when someone you referred to the platform purchases the standard plan while you get 100 percent bounty on the enterprise plan, which is equivalent to 2,000 USD.
    • ShareASale – This network acts as a place where affiliate sellers and merchants meet. The primary benefits of partnering with this website are its flexible payout options as well as an extensive product selection.
    • Clickbank – Similar to ShareASale, Clickbank also offers a diverse marketplace where you can easily choose what products to promote.
    • Rakuten – This e-commerce store has partnerships with big brands so you can promote their products with confidence.
    1. Write an E-Book

    If you’ve completed a degree or racked up enough experience to become an expert in a particular field, you may want to look at self-publishing an e-book as a home-based income-generating job. The best part about being a writer is that you get to choose your niche as well as your working hours.

    You may want to save up capital for this venture, though, since you’ll need to hire a proofreader or editor to help you fine-tune your written masterpiece and ensure that there are no errors once it’s out in the market. You can easily publish your work on Amazon and take advantage of its massive user base.

    1. Share Your Skills

    You also have the option of tutoring others or consulting them in various areas. While you don’t need to be the best in a particular topic or industry to do this, you should have a thorough knowledge of the area so you can teach with confidence and help others who are struggling.

    Conclusion

    Working remotely has become a more accessible and convenient way to earn a living. Whether you’re selling products or capitalizing on your skills, you can take advantage of today’s technology to grow your business in the comfort of your home.

     

    The post Can You Earn A Living By Working From Home? appeared first on Best4Businesses.com.


    How To Keep Your Business And Personal Finances Separate When Starting A Business

    Did you know that 1 in 5 business owners do not have separate business and personal bank accounts in their business? For the 28.8 million small businesses in America, that amounts to 5.76 million small business owners whose finances are entangled and attached to the success and operation of their business. Regardless of whether your [...] The post How To Keep Your Business And Personal Finances Separate When Starting A Business appeared first on...

    Did you know that 1 in 5 business owners do not have separate business and personal bank accounts in their business? For the 28.8 million small businesses in America, that amounts to 5.76 million small business owners whose finances are entangled and attached to the success and operation of their business. Regardless of whether your business is incorporated or a new venture where you find yourself working from your home, it is always advisable to treat it as a separate entity. Establishing a barrier between your personal and business finances is a key step owner should take to protect their personal assets, streamline their business accounting and monitor and control their small business finances. In short, if you want to give yourself and your business the best chance of succeeding in the future, you need to begin distinguishing between the two.

    For Business Purchases, Use A Business Credit Card

    Your personal credit history affects your chances of securing any business financing when starting your business or seeking additional financing. However, it is also important that you begin to establish a separate credit identity for your business and securing a business credit card is a great place to start. With a business credit card, you can then make credit purchases without infringing or increasing your own credit utilization rate. This means you are able to be to control your finances including your credit rating. Most credit cards also offer good fraud protection which is a common reason entrepreneurs tend to use credit cards. The key to getting this right is choosing the right card for your business’ operations and industry. This means choosing one that comes with relevant and beneficial rewards/ offers your business can act on such as promotional zero-rated purchase periods.

    By doing this, larger purchases such as machinery, vehicles or even bulk stock can be purchased to keep your business going without putting too much pressure on you as the principal investor to fund it all by cash. Finally, securing a business credit card means you can accurately account for finance charges when doing the business’ annual accounts. This gives you a fairer, more complete picture of how your business is performing.

    Treat Yourself As An Employee

    A large part of separating your personal finances from your business’ finances is establishing that boundary. Over 83 percent of small businesses are financed with personal capital from the owners, and it can become quite easy to resort to using your own money or blending it all together when you need finance for your business. However, when you begin setting the same guidelines for yourself as you would an employee, you are essentially setting up safeguards to stop this from happening. Start with paying yourself a salary and separating your business profits from your personal annual profits. Set a percentage for profits as your annual return (alongside your salary) and assign the rest of it to a retained earnings account, which can then be used in the future for expansion plans or to fund tough business times.

    Incorporate Budgets In Your Business And Personal Life Separately

    Budgeting is a skill that everyone could benefit from- whether it is in their personal life or as an entrepreneur. However, it’s not just setting up a budget that ensures success but it is sticking to it. Having separate budgets makes sure that income and expenditure in both areas of your financial life are accounted for and minimizes the occurrence of cross funding/ commingling. Get started with an annual business budget, which can then be broken down into quarterly and monthly schedules. For your personal budget, be sure to include any monthly dividends, profits or salary you receive as the owner along with any additional capital you intend to invest as an expenditure. This makes it much more straightforward to see where your money is going and pinpoint problematic areas such as sources of debt if any exists.

    Finally, budgeting is a great tool of financial control so having a budget for both aspects means you are able to be more in control of your spending in business and personally. This lessens the chances of overspending and having to dip into personal finances to fund business shortages or vice versa. When it comes to business and personal life, separation can be a good thing. This is particularly true for your finances.

     

    Should You Sign a Personal Guarantee for a Business Loan?

    125 Catchy Consulting Company Names that Make Money!

     

    The post How To Keep Your Business And Personal Finances Separate When Starting A Business appeared first on Best4Businesses.com.


    FAQ Real Estate Investors: Is a Hard Money Loan Considered Cash?

    Buying your dream house isn’t easy. It may be one of the most expensive investments you’ll make in your life. There are so many aspects you have to consider before settling on the perfect one. Sure it’s important to check which school district, shopping center, and hospital are the closest. But even before you can [...] The post FAQ Real Estate Investors: Is a Hard Money Loan Considered Cash? appeared first on...

    Buying your dream house isn’t easy. It may be one of the most expensive investments you’ll make in your life. There are so many aspects you have to consider before settling on the perfect one. Sure it’s important to check which school district, shopping center, and hospital are the closest. But even before you can sign the papers, you need to make financial decisions on the property. 

    To proceed with confidence, you need to know what your options are.

    What are your choices?

    Some lucky home buyers have the opportunity to purchase real estate through an all-cash deal. There are no loans or financing contingencies. Payment is completed through cashier’s check or the transfer of funds. This could be done before or at the time of closing.

    But don’t miss out on buying the house of your dreams in Dallas just because you do not have sufficient funds. Traditional sources include acquiring a loan from a community bank or local credit union. Other alternates are readily available such as crowdfunding, HELOC (home equity line of credit), FHA 203K loans, and private money lenders Dallas area. One option that is gaining considerable attention these days is HML (hard money loans).  

    Hard money loans

    HMLs are loans for real estate business investment purposes. They are ideal for investors who have experience in buying a property with the intent of renovating it and selling it to make a quick profit. Such short term loans carry high-interest rates.

    Unlike other mortgages, they are tied to the value of the property that is being purchased. Since these loans have a relatively easy qualification process, buyers can close very swiftly. For many, this is enough to justify the high costs associated with the loan.

    Is it the same as cash?

    Hard money loans are not solely cash loans. If a seller demands cash-only, they may not agree to an HML. Cash has the power to guarantee a close. There is no risk that the financing will fall through.

    With a hard money loan, there is a possibility of hiccups later on. Just like any other loan, they are subject to approval, inspection, appraisal, etc. Any of these reasons may cause an application to be denied while in escrow. 

    However, there is always room for negotiations. And though not entirely the same as cash, an HML can help settle a deal. According to nerdwallet.com, the average closing time for purchase and refinance loans combined is about 43 days. Because HMLs have shorter processing times than traditional loans, it allows people to respond to investment opportunities quickly. In most situations, hard money loans can be funded within a week, states Retipster.com. 

    So in a way, HML can be considered just the same as cash. Hard money loans and all-cash offers are both fast and flexible alternatives when purchasing real estate.

    Who should use hard money loans?

    HMLs are great financing tools for investors. They are typically extended to those who have experience in buying and selling a property. With the right plan, you have a chance to make a decent profit. Ideally, they are perfect for:

    • Fix and flips
    • Property developments

    In both cases, hard money lenders will want to see where you intend to use the funds. They may even offer advice on renovations that create the most return to the value of the property. Consider some of the following home renovations that have the highest ROI.

    Pros of hard money loans

    1. Loans are quickly approved. There is less paperwork involved, so processing times are shorter. The following documents will be needed: 
    • Your executed contract
    • Your repair estimate
    • The appraisal we will order
    • Your insurance binder
    • Title company docs
    1. There is less red tape. Since the loan is a collateral-oriented and is secured against the property, there is less focus on the borrower’s credit than say a conventional mortgage lender does.
    2. There is more flexibility. Traditional money lenders often don’t permit applicants to utilize borrowed funds for down payments. HML policies are flexible and do not offer such restrictions.
    3. Funds are released relatively quickly. HMLs are short term loans. It allows projects to start and finish faster.
    4. You need to pay only a fraction of the property’s price as a down payment. Hard money lenders usually abide by a 60% to 80% loan-to-value ratio (LTV). This leaves a considerable amount of capital open for other investment opportunities. 

    Cons of hard money loans

    1. Lenders charge a high-interest rate. This is a high investment project, and lenders know that. 
    2. Loans are for a short period of time. Hard money loans tend to be for 6 to 24 months. If the work is not completed on time, or the property does not sell, there may be additional charges.

    Pros of all-cash offers 

    1. There are no mortgages or interest involved. Funds are appropriated from the buyer’s savings accounts, retirement funds, checking accounts, cash from investments, etc. It saves money because there are no loans to pay off at an extra cost.
    2. Deals close faster. Since there is no need for inspections or appraisals, deals can proceed at a faster pace. There is less paperwork.

    Cons of all-cash offers

    A substantial amount of funds will be invested at once. If the borrower has taken a loan against a life insurance policy or equity on other properties, he will still have to make payments until the property is sold.

    It’s a wrap

    HMLs are not the same as cash. But they carry much of the same weight. So this is your chance to make the most out of the flourishing real estate market. Remember to have a well-thought-out exit strategy. 

    Consider building a long-term relationship with a reliable hard money lender. This is your chance to continue making a sizeable amount of money.

    Author Bio:

    Evie Harrison is a blogger by choice.  She loves to discover the world around her. She likes to share her discoveries, experiences and express herself through her blogs. Find her on Twitter:@iamevieharrison

     

     

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    8 Essential Must Haves for Your Trade Show Exhibit

    Gone are the days of trade shows where a simple stall, a few products, and one-on-one talks were good enough. As trade shows become more and more popular, exhibits have become competitive as well. It’s not good enough to have a good product. It’s essential that you present it as well. Whether you buy trade [...] The post 8 Essential Must Haves for Your Trade Show Exhibit appeared first on...

    Gone are the days of trade shows where a simple stall, a few products, and one-on-one talks were good enough. As trade shows become more and more popular, exhibits have become competitive as well. It’s not good enough to have a good product. It’s essential that you present it as well. Whether you buy trade show rentals or create your own unique space, your exhibit has to stand out amongst your competitors to attract any attention.

    In this article, we will take a look at the 8 most essential inclusions you should make in your trade show exhibit.

    Visual appeal

     

    It’s not good enough to light up your exhibit and present your product. You need to be able to attract audiences from far away to your exhibit. It’s a good idea to discuss with a professional and buy trade show rentals to create that unique space. Create a visual identity in your exhibit space to ensure clients and end-users remember your brand even when they leave.

     

    Create a themed environment

     

    Depending on what products or services you are offering, you should create an environment that matches your brand and your offerings. For example, if you are selling bikes, create a theme like that of a race track or highway or even potholed roads to showcase what’s special in your bike. Again, you can take the help of designers to buy trade show rentals to make this happen without a whole lot of effort from your end.

     

    Build an interactive exhibit

     

    If you have accurately built an environment and have the visual appeal right, be prepared for a lot of visitors. It’s not a good idea to have a huge team working to connect with each visitor – you won’t be able to keep track of conversion rates and will lose out on potential business opportunities. Have a system in place and enough interactive elements so visitors can keep themselves engaged till you can speak with them. A few posters, videos, QR codes to access interactive digital content are great ways of having self-paced digital interactions.

     

    Go Digital

     

    There are various digital tools you can employ to not only attract users but also to gain their trust. Develop a few info-animations, have interactive digital content or include simple ways users can find you online (links, codes, etc). Any product you have, if you have the budget, you can even present your products in a VR environment to give users the real feel. Drop that pen and paper and create a simple form-based SharePoint site to digitally store all your visitor’s details. This will not only be simple for you, but it gains the trust of your users that you are serious about converting a conversation to business.

     

    Have a structure

     

    Don’t go into a conversation blind, making things up along the way. Have a structure in place to make sure your conversations showcase that you understand the customer and their business needs. Talk to understand the client’s landscape while figuring out their business drivers. This will help you customize your messaging to showcase the values your product will have on a company’s business. Close with an example of a case study and show interest in understanding and knowing more.

     

    Offer something others can’t 

     

    What makes your product unique? Once you know that, that’s your selling point. For example, do you provide automation as a service with accounting capabilities or does your product consume less energy than its competitors? Anything on these lines is what you offer that others can’t. You need to build a story to stand out from others while staying true to your products and services. Just saying you are better doesn’t work – show examples, demonstrate the capabilities, and align your values to what your customers need.

     

    Keep it simple

     

    Keep your exhibit space clean and simple. In the space, don’t overcrowd with too many things. Buy trade show rentals that match your theme and environment. Have one outstanding product on display and speak about the rest. Having digital interventions like self-running videos or interactive kiosks will reduce complexity and attract more people to your space.

     

    Sell your brand

     

    While your product/service is what you are selling, at a trade show, it should be you building your brand. Have a clear messaging for your brand – something that is memorable and connects to your product. Hire a professional to build your brand story and messaging if you aren’t sure. It’s this story, messaging, and visual identity that you need to sell and showcase to ensure a successful exhibit.

     

    With these 8 essentials, you will be able to attract the right audience to your exhibit and ensure a high conversion rate for your business.

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    The post 8 Essential Must Haves for Your Trade Show Exhibit appeared first on Best4Businesses.com.


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