Blog Directory ID: 3189
Blog URL: http://www.sales-excellence.co.uk
Google Pagerank: N/A
Blog Description: Ian Brodie's blog on sales strategy and business growth.
Articles, hints & tips to improve your selling skills and grow your business.
Areas covered include sales strategy, pipeline management, account development, sales processes, sales techniques and selling skills.
Blog Category: Marketing Blogs
Blog Owner: Ian Brodie
Blog Added: June 24, 2008 03:40:43 AM
Audience Rating: General Audience
Blog Country: United Kingdom Number Hits: 4 |  Blog Rating: 0.00 |  Rate Blog: Submit rating |  Review Blog |
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Understand Your Client?s Beliefs to Learn How to Sell More
I was listening to an audio version of Dave Lakhani’s book Persuasion today and he made a point which really made me sit up and think.
His point was that when persuading - or in our case when selling - it’s critical to understand the underlying beliefs of the person you are trying to persuade.
People tend [...] Guest Post: Has social media finally arrived in BtoB marketing?
Today’s post is from Peter Motley - MD of Marketing Crew - looking at current trends in social marketing for BtoB.
Will 2008 be remembered as the real start of business to business (BtoB) social marketing in a way that is much more than just debating whether to start a blog? Can we finally see a [...] New Report and Free Trial on RainToday
One of my favourite and most frequently visited sites is RainToday. It’s a fantastic source of articles, white-papers and research reports, webinars and premium content - all focused on marketing & selling professional services. It features some of the best writers and experts on professional service business development - from Bruce Marcus, Ford Harding and [...] Getting Past First Base
How do you turn an initial contact with a prospect into a fully-fledged business relationship? It’s the essence of sales - but it’s an area where many people really struggle.
Robert Middleton has an excellent analogy for this process which he calls “Marketing Ball”.
By the way, if you’re an independent professional (a consultant, coach, therapist, [...] Warming Up Cold Contacts
I’ve been “tagged” by Ford Harding to take part in an interesting concept: a “blog meme” ? a series of posts by different bloggers on the same topic. You can see Ford’s post here and the original idea from “Bizzie Guye” here.
So here goes……
Warming Up Cold Contacts
In “Managing the Professional Services Firm”, leading professional services [...] Sales Wisdom from Spongebob Squarepants
Ok, so perhaps not the person you’d most expect to be dishing out vital sales tips - but as it turns out, this year’s Spongebob Annual (UK edition) has avery useful piece in it.
Here’s the plot: Plankton’s wife/computer has run away. Plankton, by the way, is the rather tiny, evil nemesis of Spongebob & Mr [...]
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